Barence writes “Control of the web is up for grabs. Each of the big three computing companies – Microsoft, Apple and Google – has its own radically different vision to promote, as does the world’s biggest creative software company, Adobe. And HTML itself is changing, too. This article examines the case for each of the contenders in the war of the web and, with the help of industry experts, assesses which – if any – is most likely to emerge as victor.”

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Who Will Win Control of the Web?